Deeply understanding your future customer, ethnographically speaking

Check out a new blogpost for the Deloitte Digital blog.

In this post I discuss customer centricity & big data based on Trisha Wang’s Keynote address from EPIC 2013 (Ethnographic Praxis in Industry Conference)

You can read it here: http://www.deloittedigital.com/au/blog/understanding-your-future-customer

or click on the picture:

deloitte digital blogpost - Alicia Dudek

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